What is .xyz?

The .xyz domain launched in 2014 and became the most registered new generic TLD ever. Its breakthrough moment came when Google's parent company restructured as Alphabet and chose abc.xyz as its homepage — instantly legitimizing .xyz in the world of domains.

A Brief History

XYZ.COM LLC launched .xyz in June 2014 with an aggressive marketing campaign targeting millennials and Gen Z as "Generation XYZ." The domain gained rapid adoption, but its defining moment was October 2015 when Google announced Alphabet, Inc. with the domain abc.xyz. Overnight, .xyz went from newcomer to mainstream.

Why Choose .xyz?

  • Google-endorsed — If abc.xyz is good enough for Alphabet, it's good enough for anyone.
  • Universal — No geographic, industry, or language association — works for anything.
  • Affordable — Among the cheapest domains available.
  • Massive adoption — Over 25 million registrations give it critical mass and recognition.
  • Creative freedom — XYZ suggests innovation, experimentation, and going beyond the ordinary.

Who Uses .xyz?

Tech companies, startups, creative projects, and anyone who wants to stand out. Beyond Alphabet's abc.xyz, the extension is popular with blockchain projects, AI companies, and digital artists.

Did You Know?

  • As of 2026, over 25 million .xyz domains are registered — the most of any new gTLD.
  • Google's parent company Alphabet uses abc.xyz as its primary domain.
  • .xyz domains can be registered for as little as $1 per year in some promotions.
  • The registry donates to education initiatives through the "XYZ Scholarship" program.

Registration & Pricing

.xyz domains are among the most affordable TLDs, often under $5 per year through DomainWorld. DomainWorld offers fast registration and DNS setup of .xyz — you can get a domain up and running in minutes.

The Future of .xyz

With Google's endorsement, massive adoption, and a brand that represents the future, .xyz has firmly established itself as the leading new TLD. In the world of domains, .xyz is no longer alternative — it's mainstream.